-Product Designer-
Yiannis Hadjipapas Chang - Hsing Lin Andres Munoz Shirin Naseri Luisella Borra Woong Choi
Future of Fitness
Nike into the future of fitness
Inspired by Nike’s pioneering in technology-integrated products and experiences, we developed the concept of NikeRone. The aim is to track and monitor people’s daily exercise, routines and health status through a more immersive experience.
We believe that in the future with the integration of Big Data and the Internet of Things, it will be possible to monitor not only individual health status, but also to provide a more personalised experience during sporting activities. The NikeRone is a device that will interact with the user during the daily workout, sharing data with other devices connected to the same server.
The NikeRone can project a holographic personal trainer which works as an avatar: this would motivate the user during the workout, fitness and exercise. It can also be used with the avatar of a friend, to compete against with in the same place or in another location.