YIANNIS HADJIPAPAS

A dissertation topic developed at Brunel University as a final project for the MSc Integrated Product Design course

The AIM:
To develop the physical touch points of a customer customisation Brand concept, from ingredients and drink formulation to the design of a vending system for the company in collaboration with a colleague focus on the brand and UX/UI

The Project:
From the insights gathered from the research, activities and experimentation data, the following concept direction was derived.
Develop a concept that will enhance customer experience on personalising and customising a healthy drink. The concept should use a variety of techniques, using design features and interaction design to activate senses and emotion and enable a human level when operating the vending system. The vending machine must reflect and follow the brand identity of “Nutrifitment” by offering a premium and luxury experience through the material selection and finishes and the overall combination of design sophisticated approaches. Finally a functional, feasible and emotional enhancing concept should be proposed.  

Designers:
Yiannis Hadjipapas (Product Design,CAD,Animation)
Lin Chang-Hsing (Branding,UX/UI)